TrafficReport

amazon.se

▼ 12.2% MoM

Sign up to Amazon Prime for unlimited free delivery. Low prices at Amazon on fashion, electronics, sports equipment, home & garden and much more.

Answer-First Executive Summary

amazon.se receives an estimated 13.4M monthly visits and holds a global rank of #2,705 (SE Rank: #15) according to SimilarWeb live telemetry. Its primary visitor traffic channel is Direct & Organic Search, with an average visitor duration of 5:22 and a bounce rate of 33.6%. Detected monetization: Standard direct model (No public ad tags detected).

Monthly Visits13.4M
Global Rank#2,705
Country Rank (SE)#15
Monetization StackDirect / Not Tagged
Bounce Rate33.6%
Avg. Duration5:22
Pages / Visit8.15
Data SnapshotVerified Realtime

3-Month SimilarWeb Traffic Trajectory

Official monthly visitor samples directly from SimilarWeb telemetry

Peak: 16.1MLow: 13.4MAvg: 14.9M/mo
Jul 2616.1M
Aug 2615.2M
Sep 2613.4M

Traffic Sources Breakdown

Last 30 Days
Direct Visits37.4%
Search Organic26.0%
Search Paid13.8%
Referrals7.8%
Social Networks5.5%
Display Ads3.7%
Email Marketing2.9%
Affiliate Programs2.2%
GenAI Referrals0.7%

AI-Referred Traffic Analysis

GEO Telemetry
AI-Referred Visits90.4K
AI Referral Share0.75%

Aggregated Conversational AI Search Inflow

Approximately 0.75% of external visitor volume originates from Generative AI search assistants (e.g. ChatGPT, Perplexity, Microsoft Copilot). Detailed per-platform telemetry expands once sample volume reaches discrete reporting criteria.

Top Organic Keywords

KeywordVolumeCPCEst. Traffic
amazon80.3M$0.25213.2K
y99925.1K$0.3628.9K
amazon se15.3K$0.6125.2K
amazon sweden7.0K$0.639.1K
amazon prime8.5M$0.269.0K

Top Geographic Regions

#CountryAudience Share
1SESE90.2%
2USUnited States1.9%
3GBUnited Kingdom0.6%
4NLNetherlands0.5%
5DEGermany0.5%

Detected Technology & Monetization Stack

Cloudflare

Domain Infrastructure & Whois

Created1997-07-02
Expires2026-12-30
RegistrarNom-IQ Limited
Name ServersGlobal Anycast DNS

Head-to-Head Competitor Benchmarks for amazon.se

Compare market share, visitor volume, and bounce rates against top contenders.

Traffic & Monetization Analysis for amazon.se

Verified Data Snapshot • Estimated 13.4M Monthly Visits • Global Rank #2,705

1. Traffic Trajectory & Stability

In the latest data snapshot (recent index), amazon.se logged approximately 13.4M visits with a MoM velocity of -12.2%. Over the past 12 months, its peak volume reached 16.1M with a baseline of 13.4M. The audience spends an average of 5:22 per session, indicating high engagement.

2. Audience Distribution & AI Share

The primary geographic userbase originates from SE accounting for 90.2% of total visitors. Additionally, amazon.se receives 0.75% (90.4K monthly visits) via AI search engines, predominantly through citations on .

3. Commercial Stack & Infrastructure

Client-side asset inspection identified active integrations with Cloudflare. Commercial monetization is anchored by direct services. The domain is registered under Nom-IQ Limited.

Data Provenance & Academic Citation

How to Cite This amazon.se Traffic Analysis

TrafficReport Intelligence (2026). “amazon.se Traffic Volume, Growth Trajectory & Monetization Analytics.” TrafficReport.net Index (Verified Snapshot). Retrieved from https://trafficreport.net/amazon.se

Source telemetry conforms to the IAB Tech Lab & W3C Digital Telemetry Guidelines. Estimates are synthesized from a 120M+ consented global device panel cross-referenced against recursive DNS query distributions and automated client payload analysis.

Frequently Asked Questions About amazon.se Traffic

How many monthly visits does amazon.se get?

According to the latest August 2026 data index, amazon.se attracts an estimated 13.4M monthly visits, placing it at #2,705 in global traffic rankings.

What payment gateways or ad networks does amazon.se use?

Our automated asset crawlers detected the following monetization tools: No public payment gateway or ad network detected. Detected front-end technologies include Cloudflare.

How can I get an embeddable verified traffic badge for amazon.se?

Click the "Embed Badge" button at the top of this report to copy the dynamic SVG embed snippet. You can embed it on your website or GitHub README to showcase verified monthly visitor counts.