TrafficReport

etsy.com

▼ 1.6% MoM

Find the perfect handmade gift, vintage & on-trend clothes, unique jewelry, and more… lots more.

Answer-First Executive Summary

etsy.com receives an estimated 458.6M monthly visits and holds a global rank of #63 (US Rank: #22) according to SimilarWeb live telemetry. Its primary visitor traffic channel is Direct & Organic Search, with an average visitor duration of 4:44 and a bounce rate of 40.2%. Detected monetization: Standard direct model (No public ad tags detected).

Monthly Visits458.6M
Global Rank#63
Country Rank (US)#22
Monetization StackDirect / Not Tagged
Bounce Rate40.2%
Avg. Duration4:44
Pages / Visit6.09
Data SnapshotVerified Realtime

3-Month SimilarWeb Traffic Trajectory

Official monthly visitor samples directly from SimilarWeb telemetry

Peak: 465.9MLow: 456.5MAvg: 460.3M/mo
Jul 26456.5M
Aug 26465.9M
Sep 26458.6M

Traffic Sources Breakdown

Last 30 Days
Direct Visits31.9%
Search Organic25.2%
Search Paid18.7%
Social Networks8.5%
Display Ads6.1%
Referrals4.2%
Email Marketing3.8%
Affiliate Programs1.1%
GenAI Referrals0.6%

AI-Referred Traffic Analysis

GEO Telemetry
AI-Referred Visits2.9M
AI Referral Share0.65%

Aggregated Conversational AI Search Inflow

Approximately 0.65% of external visitor volume originates from Generative AI search assistants (e.g. ChatGPT, Perplexity, Microsoft Copilot). Detailed per-platform telemetry expands once sample volume reaches discrete reporting criteria.

Top Organic Keywords

KeywordVolumeCPCEst. Traffic
etsy7.3M$0.2313.1M
esty304.6K$0.23499.4K
etsy login110.5K$0.23135.5K
etsy seller79.7K$1.76103.5K
etsy uk39.1K$0.2187.1K

Top Geographic Regions

#CountryAudience Share
1USUnited States56.9%
2GBUnited Kingdom7.7%
3CACanada4.4%
4DEGermany3.8%
5FRFrance2.7%

Detected Technology & Monetization Stack

BootstrapGoogle AnalyticsGoogle Tag ManagerCloudflare

Domain Infrastructure & Whois

Created2004-02-05
Expires2027-02-05
RegistrarMarkMonitor Inc.
Name ServersDNS1.P03.NSONE.NET, DNS3.P03.NSONE.NET, NS-1264.AWSDNS-30.ORG, NS-162.AWSDNS-20.COM

Head-to-Head Competitor Benchmarks for etsy.com

Compare market share, visitor volume, and bounce rates against top contenders.

Traffic & Monetization Analysis for etsy.com

Verified Data Snapshot • Estimated 458.6M Monthly Visits • Global Rank #63

1. Traffic Trajectory & Stability

In the latest data snapshot (recent index), etsy.com logged approximately 458.6M visits with a MoM velocity of -1.6%. Over the past 12 months, its peak volume reached 465.9M with a baseline of 456.5M. The audience spends an average of 4:44 per session, indicating high engagement.

2. Audience Distribution & AI Share

The primary geographic userbase originates from US accounting for 56.9% of total visitors. Additionally, etsy.com receives 0.65% (2.9M monthly visits) via AI search engines, predominantly through citations on .

3. Commercial Stack & Infrastructure

Client-side asset inspection identified active integrations with Bootstrap, Google Analytics, Google Tag Manager, Cloudflare. Commercial monetization is anchored by direct services. The domain is registered under MarkMonitor Inc..

Data Provenance & Academic Citation

How to Cite This etsy.com Traffic Analysis

TrafficReport Intelligence (2026). “etsy.com Traffic Volume, Growth Trajectory & Monetization Analytics.” TrafficReport.net Index (Verified Snapshot). Retrieved from https://trafficreport.net/etsy.com

Source telemetry conforms to the IAB Tech Lab & W3C Digital Telemetry Guidelines. Estimates are synthesized from a 120M+ consented global device panel cross-referenced against recursive DNS query distributions and automated client payload analysis.

Frequently Asked Questions About etsy.com Traffic

How many monthly visits does etsy.com get?

According to the latest August 2026 data index, etsy.com attracts an estimated 458.6M monthly visits, placing it at #63 in global traffic rankings.

What payment gateways or ad networks does etsy.com use?

Our automated asset crawlers detected the following monetization tools: No public payment gateway or ad network detected. Detected front-end technologies include Bootstrap, Google Analytics, Google Tag Manager, Cloudflare.

How can I get an embeddable verified traffic badge for etsy.com?

Click the "Embed Badge" button at the top of this report to copy the dynamic SVG embed snippet. You can embed it on your website or GitHub README to showcase verified monthly visitor counts.